So I think there are activist "gremlins" working at Google to not only deboost certain YouTubers and websites, but also to help boost defamatory content about them.
Censorship with plausible deniability. They're not shadowbanning per se; they're just burying you.
From the Clownfish TV website - https://clownfishtv.com/bill-skarsgard-as-the-joker-in-james-gunn-dc-universe-dont-laugh-it-off/
From the Clownfish TV website - https://clownfishtv.com/apex-legends-hits-record-low-player-count-is-this-game-cooked/
From the Clownfish TV website - https://clownfishtv.com/minecraft-2-is-coming-creator-notch-teases-minecraft-spiritual-successor-on-x/